SUN BRAS COMERCIAL LTDA - ME
Company Description
INOAR HISTORICAL BACKGROUND
The roots of Inoar Professional originate from the life of Inocencia Manoel, its founder.
In the 80s the Brazilian cosmetics market for professional hair stylists was dominated by foreign brands. The products were expensive and lacked variety. For a plain straightening or hydration, a considerable amount was left at the beauty parlor. The professionals profit was slight and access to customers was limited due to the high cost of the products. When she was still only 13, Ino, as she liked to be called, played with locks of hair that the hair stylists gave her and experimented with infinite mixes of hair straightening, hydrants and chemical substances which were then available in the market. Her playing consisted in dying, discoloring and apply all possible chemical substances to the hair, straighten to analyze compatibilities and then develop and test several treatments to repair the hair. This experience lasted for years. The hair stylists gently separated the locks that were tied and I passed by and collected them. I bought every product that quoted straightening on the label, mixed it with other products, tested on the locks and analyzed the results she informed.
Her playing was fed by an objective: have straight hair with natural movement; this dream was impossible back then. Born with naturally curly hair, Ino devoted a major part of her time seeking products that could leave her hair straight and silky. In 1974 Ino set up her first beauty parlor, where she offered to her customers exclusive and distinctive treatments that she herself prepared.
In 1990 the famous Japanese Brushing arrives in Brazil, a frenzy that however was available only to a few in view of the high cost. Ino then began to study the formula and research active ingredients in the Brazilian market to create a similar and more accessible product. The success was enormous and the purchase orders of co-hair stylists were such that the artisanal manufacture was no longer sufficient. Sales were made to friends, friends friends, even orders throughout Brazil were received.
And thus on Aug. 15, 1991 the Brazilian Keratin Hair Treatment was established, as the first line of products of Inoar Cosmetics.
Since then Inoar did not stop innovating and always a success following another. Ghair was launched in 1992.
And now in 2010, it changed its visual identity, which is now more modern and attractive. And a new visual identity was created to speak directly with hair stylists worldwide. In an easy and intelligent way. Providing information clearly and improved technical training to all professionals. Now Inoar is completing 9 years and its history involves millions of satisfied professional hair stylists, women that changed their looks and their lives completely, hundreds of people that improved their standards of life through the Projects, and Brazil, which gained solidness and growth, playing a beautiful role internally and abroad. And to all those that directly and indirectly participated and participate in this story, our thanks, to all those that used our products, thank you so much! Inoar Will continue to work to always deserve the approval of the hair professionals and of its customers, always.
Contact info
- Contact Person: Mr. Marco Bird
- Department: Sales
- Job Title: Comercial Director
- Telephone:
- Mobilephone:
- Fax Number:
- Zip/Post Code: 05711001
- SP Hair Hair
- BEAUTY SHOP COMERCIO, IMPORTACAO E EXPORTACAO LTDA hair bleaching,hair treatment,hair styling,blown dryers,flat irons,CARE ...
- VIDAL LIFE INDUSTRIA E COMERCIO DE COSMETICOS LTDA - EPP Cosmetics,Shampoo,Conditioner,MouthWash,Liquid Soap,Treatment Cream,Combing ...
- QOD COSMETIC KERATIN,QOD COSMETIC,ARGAN,SHAMPOOS,HAIR CARE,4th Generation Keratin ...
- M.DE L.B.B.VILELA - COSMETICOS Keratin Brazilian,Shampoo,Conditioner,Leave In,Mask,Gloss Reducer,Argan ...
- BEPIN COMERCIO DE COSMETICOS LTDA shampoo,conditioner,hair treatments,Conditioner,Shampoo,Hair Treatment
- ARVENSIS COSMETICOS LTDA cosmetics,shampoos,conditioners,hair masks,leave In conditioners,Macauba Oil,Volume ...
- KALYANDRA INDUSTRIA E COMERCIO LTDA. cosmetics,hair treatment,shampoo,Amazon Cosmetics,Brazilian Cosmetics,acai,Nectar da Terra ...
- ERVAS NATURAIS INDUSTRIA E COMERCIO DE COSMETICOS LTDA Shampoos,Conditioners,Leave-in
Relevant Companies
- Tianjin Laifute Chemical Co.,Ltd chemical, zinc oxide, caustic soda, aluminum sulfate, titanium dioxide, sodium tripolyphate, ...
- PLAS INDUSTRIES LTD PP,LD,HD
- METAFORGE ENGINEERING INDIA PVT LTD Clevis Pins, Center Bolts, Studs, Sheetmetal Parts, Turned Rivets, Fasteners, Stampings, ...
- Shenzhen Carry Feng Electronic CO., LTD. electronic scaleprecisionportable,Pocket Scale,Kitchen Scale
- Shenzhen Decca Technology Co., Ltd. Cellphone Case,Cellphone Accessories,for iphone 6g 4.7 inch case,for iPhone 5s cases and other ...
- HUK INTERNATIONAL CO. fire rated doors manufacturing licenses
- Sun Ray Electric Material exposy glass fiber laminates: fr4 g10/g11 laminates, halogen-free fr5 high-tg laminates and ...
- Heighten Electronic Co., Ltd. wire harness, lvds cable, connector, wiring
- Xiamen Xinlianfa Imp.& Exp.co., Ltd polyester ring spun yarn, dty fdy poy, viscose pv sewing high tenacity yarn. ...
- CNW Gift International LTD promotion gift, fashion jewelry, computer accessories
- Shenzhen Integrity Science & Technology tomatotomato pasteketchuptomato sauce,Tomato,Chemical,Feed,Polypropylene Fiber,Paper ...
- Free Life Co., Ltd. Rattan Outdoor Furniture