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Logical Exchange LLC

Company Description

Inx is a global internet phone service that internationalizes the concept of local phone service by leveraging VOIP technologies and the ubiquity of the internet in order to profit from the growing trends of a globalized economy and the migration of people worldwide. These trends tend to create communities of interest that coalesce as a result. Examples of these communities include export and offshore outsourcing in business and expatriates for consumers. The company believes that these trends and communities create significant untapped markets for inx especially in developing countries. The company is also of the opinion that these markets are largely ignored by the major VOIP providers who are primarily intent on replacing traditional domestic telco services. Inx instead focuses on providing local phone service to small and medium businesses(smb)and consumers who are located in some other distant place and want a more interactive and economical communication option than current international calling services.
Inx is functionally similar to a traditional telco's foreign exchange service - a local phone number in a distant city. Inx expands that concept to a distant country using the internet to connect a distant subscriber to a local phone service in another country of his choice. Currently, inx offers phone service in 70 u. S. And canadian area codes/cities and has subscribers on every major continent including north America.

Inx is the differentiated alternative to these traditional services and leads the way in providing more robust and interactive solutions for international calling.
In order to serve such a diverse and dispersed market, the company developed inx with specific service attributes and a targeted marketing strategy to reach potential subscribers. We know of no major competitor that uses all of these attributes to market and deliver their services. These attributes include:
Service availability online from anywhere in the world with a simple signup process that makes inx available for subscriber use usually in a few minutes to hours after signup
Pricing that is among the lowest in the marketplace
Payment not only by credit card but by a voucher system(inxcash)that enables cash sales similar to calling cards thus opening inx to more cash-based economies through local resellers designed to work over all broadband, wireless and dialup internet connections
No VOIP hardware fulfilled by the company or required by a new subscriber to use the service as inx comes with a free, preconfigured PC softphone that is downloaded immediately after signup subscriber requires no more than a PC headset and microphone($10and up) to use with a standard windows PC or laptop equipped with a sound card(inxalso works on any standard sip hardware without a PC including special dialup devices)
A service delivery infrastructure designed and engineered to minimize cost, maintain acceptable margins and competitive pricing throughout the service lifecycle by the strategic use of open source operating, VOIP and other software targeted electronic and other media advertising focused on specific market segments with customized messages coupled with response and conversion analysis to hold down acquisition costs
Use of localized market strategies to attract both subscribers and resellers using three initial channels of distribution: Web-based e-commerce sales, local resellers, and affiliate web marketing ability to provide localized or third party interfaces in a number of languages and currencies

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